Magic 13 – A flood of awards for PHOENIX

3x Gold and 10x Winner. Grandiose result at the German Design Award 2020 and the festive award ceremony on 07.02.2020 in Frankfurt. PHOENIX and its customers AXOR, hansgrohe, Bora, Stiebel Eltron, Isimat, Jotec, Luqel and Vorwerk are delighted about these awards. Creating smart, meaningful and substantial brand experiences is the claim in PHOENIX's design language, and it runs through all industries. Here it is kitchen-household, bathroom wellness, medical technology, industrial products and even apps. The jury has honoured these achievements.

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  • German Design Award 2020

    German Design Award 2020

    The German Design Awards are awarded in three main categories: “Excellent Product Design”, “Excellent Communications Design” and “Excellent Architecture”. With around 5,300 entries from 69 countries, the 2020 edition of the competition saw yet another increase in the number of international participants. The international jury awarded 70 Gold prizes and around 1300 Winners in 61 categories.

    The German Design Award constitute the German Design Council's premium international prize, and is one of the world's most renowned design competitions. "Since our foundation in 1953, our primary task has been to observe, analyse and evaluate what is happening in design on an international level," explained Andrej Kupetz, CEO of the German Design Council. "Each year's winners not only exemplify the economic and cultural value of outstanding design, they also provide a sense of direction and are representative of current themes and trends."

    from left to right: Phoenix Team: Matthias Oesterle, Design Business Manager; Silvia Olp, Head of Communications: Claudia Tietge, Design Business Manager; Marco Flaig, Senior Designer.

  • GOLD: Excellent Product Design Bath and Wellness for hansgrohe RainTunes

    GOLD: Excellent Product Design Bath and Wellness for hansgrohe RainTunes

    RainTunes offers a multi-sensory and inspiring shower experience. Hansgrohe and Phoenix Design have developed RainTunes scenarios in collaboration with experts from various areas of life, synchronising the temperature and intensity of the water and controlling light, scent, music and other multimedia applications. In combination with the hansgrohe Home app, innovative digital bathroom options are implemented.

    >>> Jury Statement

    >>> See more

  • GOLD: Excellent Product Design Kitchen for hansgrohe Aquno Select M81

    GOLD: Excellent Product Design Kitchen for hansgrohe Aquno Select M81

    Effortlessly easy, the Aquno Select M81 kitchen mixer creates a futuristic workflow at the sink and appeals to users with its diversified and gentle SatinFlow spray made of microfine single streams. Finished off with a tailor-made multifunctional strainer, preparing and cooking food has never been so easy, and it has certainly never been so unique – simply efficient. hansgrohe. Meet the beauty of water.

    >>> Jury Statement

    >>> See more

  • GOLD: Excellent Communications Design Apps for Stiebel Eltron MyStiebel

    GOLD: Excellent Communications Design Apps for Stiebel Eltron MyStiebel

    The MyStiebel App controls the Stiebel Eltron heat pump for your home. The comfortable climate can be controlled easily; the technological wealth of features has been made unobtrusive on purpose. The heat pump adjusts with just one click to increase comfort and efficiency. More complex settings are depicted neatly and can be operated intuitively, special functionalities promote sustainable behaviour in a playful way. The clear design with its precise details communicates the brand values.

    >>> Jury Statement

    >>> See more

  • WINNER: Excellent Product Design Kitchen for BORA Classic 2.0

    WINNER: Excellent Product Design Kitchen for BORA Classic 2.0

    BORA Classic 2.0 is an innovative cooktop extractor system with modular cooktops and a central cooktop extractor. The intuitive sControl+ operating panel centrally regulates the cooktop extractor and the cooktops with a simple swipe or tap of your finger. The minimalist, deep black and flush design harmonically integrates into the modern kitchen architecture. A broad collection of cooktops can be combined individually. Removable parts can be easily cleaned in the dishwasher.

    >>> Jury Statement

    >>> See more

  • WINNER: Excellent Product Design Industry for ISIMAT Siebdruckmaschine

    WINNER: Excellent Product Design Industry for ISIMAT Siebdruckmaschine

    High technology and brand are now visible through the new design language. A patented process can print and foil a wide variety of glass containers in a single pass. A clear, reduced design of glass and stainless steel ensures a high-quality appearance and easy cleaning. A visually offset machine area shows the entry and exit of the glass bottles for the first time. The user-centred controls are essential – simple and self-explanatory.

    >>> Jury Statement

    >>> See more

  • WINNER: Excellent Product Design Kitchen for hansgrohe Talis M54

    WINNER: Excellent Product Design Kitchen for hansgrohe Talis M54

    High technology and brand are now visible through the new design language. A patented process can print and foil a wide variety of glass containers in a single pass. A clear, reduced design of glass and stainless steel ensures a high-quality appearance and easy cleaning. A visually offset machine area shows the entry and exit of the glass bottles for the first time. The user-centred controls are essential – simple and self-explanatory.

    Jurs Statement: Made of glass and stainless steel, the clear, paired-down design of the housing combines functionality with formal aesthetics at a high creative level. Nice details such as the visually separate machine area and the integrated user-centric operating elements accentuate the high-quality, modern and holistic appearance.

    >>> See more

  • WINNER: Excellent Product Design Bath and Wellness for hansgrohe Rainfinity Brausenprogramm

    WINNER: Excellent Product Design Bath and Wellness for hansgrohe Rainfinity Brausenprogramm

    With the shower family Rainfinity, hansgrohe has developed a new archetype that looks progressive yet familiar. It combines a new efficient technology and real user requirements in an innovative way. The overhead shower offers a more intense showering experience, which is perfectly adapted to the body shape. For the first time, a shoulder shower is included in the range of the shower pipe, overhead and hand-held showers. Surfaces: matt white as a trend colour in interior design.

    >>> Jury Statement

    Discover our >>> Story about Rainfinity

  • WINNER: Excellent Product Design Medical Rehabilitation and Healtch Care for JOTEC - E-vita® OPEN NEO

    WINNER: Excellent Product Design Medical Rehabilitation and Healtch Care for JOTEC - E-vita® OPEN NEO

    E-vita® OPEN NEO is a frozen elephant trunk implant. It combines a surgical graft with an endovascular stent graft and allows the simultaneous treatment of the ascending and descending aorta as well as the aortic arch within one single procedure. The insertion system of the E-vita® OPEN NEO follows a new design language – pure, reduced to the essentials. The clear colour coding structures and underlines the ergonomic, significant and intuitive usability.

    Jury Statement: The frozen elephant trunk system features a consistently minimalist design that perfectly combines functionality, ergonomics and corporate design. The controls, neatly integrated into the ergonomic white handle, stand out strikingly with their orange colour, underlining the intuitive functionality and at the same time referring to the brand’s corporate design.

  • WINNER: Excellent Product Design Bath and Wellness for AXOR Showers Produktfamilie

    WINNER: Excellent Product Design Bath and Wellness for AXOR Showers Produktfamilie

    The AXOR range of overhead showers captivates with consistent purist design language. Striking: a rectangle or a circle defines the shape – from the overhead shower, to the shower arm and the matching thermostatic modules. The circular and rectangular design permeates the bathroom space with a majestic presence. Superbly crafted, the finely honed and polished edges of the high-quality metal plate are its defining stylistic features.

    >>> Jury Statement

    >>> Another Design

  • WINNER: Excellent Product Design Household for Vorwerk Kobold VR300

    WINNER: Excellent Product Design Household for Vorwerk Kobold VR300

    Vacuum cleaning was never as smart as with the new Kobold VR300 robot vacuum cleaner. The Kobold robot app now offers many advanced features, such as easy switching between cleaning programs and limiting the workspace by setting boundary lines. The sophisticated flat design combined with intelligent navigation ensures that the VR300 accurately cleans every corner of the home by itself.

    >>> Jury Statement

  • WINNER: Excellent Product Design Medical Rehabilitation and Health Care for Jotec E-nya® Thoracic Stent Graft System

    WINNER: Excellent Product Design Medical Rehabilitation and Health Care for Jotec E-nya® Thoracic Stent Graft System

    The E-nya® Thoracic Stent Graft System was developed for the endovascular treatment of diseases of the thoracic aorta. With E-nya®, a sterile implant is permanently inserted into the body using a delivery system. The aim is to isolate the diseased vessel section from blood flow. The delivery system of E-nya® follows a new design language – pure, reduced to the essentials. It is structured by clear colour coding and underlines the ergonomic and intuitive usability.

    >>> Jury Statement

  • WINNER: Excellent Product Design Household for Vorwerk Kobold SP600 Saugwischer

    WINNER: Excellent Product Design Household for Vorwerk Kobold SP600 Saugwischer

    The Kobold VK200 hand vacuum cleaner ensures outstanding cleaning results. The well-thought-out ergonomics make it a nimble household helper in a timeless design. The absolute highlight is the Kobold SP600 DuoClean: it vacuums and mops in just one step, effortlessly removing coarse dirt and stuck stains. Whether tiles, parquet or laminate – thanks to the SP600, all types of hard floors become clean in half the time. It will win you over with its innovative handling.

    Jury Statement: With the modern mopping vacuum, mopping and vacuuming are done in a single step, saving time and effort. Thanks to the well thought-out mechanics it is also surprisingly maneuverable. An impressive design that perfectly reflects the DNA of the brand in both form and function.

  • WINNER:  Excellent Product Design Household for LUQEL Water Station

    WINNER: Excellent Product Design Household for LUQEL Water Station

    Thanks to patented technology, we purify ordinary tap water through a multi-stage filtration process, add minerals based on individual water recipes and taste preferences, then finally serve it at your preferred temperature, still or carbonated. The LUQEL ecosystem makes drinking water into an 360° experience. Pure water pleasure at any time and in any place. Digitally supported and tailored to the individual lifestyle. Water as individual as you are!

    >>> Jury Statement

    >>> See more

Magic 13 - Cornucopia of Awards for PHOENIX
German Design Award 2020: 3x Gold, 10x Winner.

Stuttgart, 7 February 2020: PHOENIX, together with clients hansgrohe and Stiebel Eltron, wins the highest award in the competition, the German Design Award GOLD 2020. Moreover: 10x German Design Award – Winner 2020. With regard to the great number of very good products submitted, this is an outstandingly great result, even for PHOENIX. The award winning ceremony took place on 7 February 2020 on the occasion of the trade fair Ambiente in Frankfurt am Main, Germany.

PHOENIX received a GOLD award for the inspiring shower scenarios RainTunes designed for hansgrohe. GOLD as well for the Aquno Select M81 mixing faucet designed for hansgrohe which offers an innovative feature for washing and cleaning food. And GOLD once more in the digital environment, where PHOENIX excelled in the category Communications with the design of the Stiebel Eltron App (MyStiebel App).

The German Design Award – Winner 2020 honoured these designs: AXOR Showers – a comprehensive product line; hansgrohe Rainfinity – a new archetype in this shower collection; hansgrohe Talis M54 black – an elegant kitchen faucet; and the groundbreaking ecosystem of the LUQEL Water Station. Also: the kitchen exhaust system Bora Classic 2.0, the Vorwerk robot vacuum Kobold VR300, as well as the “suction wipe” vacuum wiper Kobold SP600. In the category “Medical Rehabilitation and Health Care”, the JOTEC products E-vita® OPEN NEO, a frozen elephant trunk implant, and E-nya® Thoracic Stent Graft System were honoured. The ISIMAT screen printing machine also received a WINNER award in the category “Industry”.

Please find an overview of the winners together with the statement by the panel of jurors directly at the German Design Award:
https://www.german-design-award.com/en/the-winners/gallery.html

About 5,300 entries from 69 countries were submitted to the German Design Award 2020, marking another international increase. This meant hard work for the international panel of jurors from business, science, and design who selected the outstanding submissions. Finally, they selected a total of 70 GOLD winners in 61 categories. The exhibitions showcasing the winning products are part of the Ambiente trade fair at the exhibition grounds in “Galleria Nord”, as well as in the foyer of MAK Museum Angewandte Kunst in Frankfurt am Main, Germany, on 8–23 February 2020, presenting the winners from the competition categories of the »German Design Award 2020 – Excellent Communications Design«.

About Phoenix Design:

Phoenix Design is a design and innovation studio creating smart and substantial brand experiences that make eminent business sense and which touch people – today, for tomorrow. Since 1987, products, interactions, and digital ecosystems have been created based on the fundamental values of Logic, Morals, and Magic. More than 800 design awards (1st place – iF World Design Index, Design Studios) confirm the quality and continuity of the worldwide work, i. a. the award of honour "Red Dot: Design Team of the Year 2018". Today, the team comprising 80 international experts at the Stuttgart, Munich, and Shanghai locations – together with its partners – are creating a joint vision of Smart Living.


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Sebastian Knörndel, Head of Communications
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