As a juror, our Managing Partner Andreas Diefenbach has the opportunity to evaluate a wide variety of design solutions at the German Design Award 2022 this year. What role do design awards play today? Do they reflect the added value and quality of design?
"I am very pleased to be part of the jury of the German Design Award this year and to be able to look behind the scenes. Evaluating design, comparing and awarding selected projects, exchanging ideas with industry experts and determining criteria for "good design" - that's where I see my responsibility as a juror." Andreas Diefenbach, Managing Partner, PHOENIX.
Photo Credits: © Rat für Formgebung / Daniel Banner